Couples who are actually planning
Targeting built around recently engaged couples within reach of your venue, so the budget lands on people with a date to fill.
Instagram and Facebook ads for wedding venues
Reach couples before they've started searching
Engaged couples spend weeks scrolling Instagram before they type anything into Google. We put your venue in that scroll, with ads built from your real weddings, aimed at couples within reach of you, and every enquiry tracked back to the ad that brought it.
From £500 a month, plus ad spend
Why Instagram and Facebook work for venues
The scroll is where the shortlist starts
A couple who got engaged at Christmas has usually saved a dozen venues on Instagram before they search for a single one. If yours isn't in that feed, you're waiting for Google to introduce you to a couple who already has favourites.
We run Instagram and Facebook campaigns aimed at recently engaged couples near your venue, using photos and short video from real weddings you've hosted. The offer is a brochure or a private viewing, not a like, and every lead lands in your Venue Portal with an instant reply so nobody waits until Monday.
What's included
Ads that book viewings, not followers
Creative from your real weddings
Photo and short video ads from days at your venue, refreshed before they tire. The couple scrolling sees the real thing.
Brochure and viewing offers
Lead forms and landing pages that ask for a brochure download or a private viewing, which is what couples will actually swap their details for.
Instant follow-up
Every lead goes straight into your Venue Portal and gets a reply within a minute, with a link to book a viewing.
Retargeting with Google
Couples who visited your site from a search see your venue again in their feed while they compare their shortlist.
One report with Google
Cost per enquiry and cost per viewing for Meta and Google side by side, so you can see which channel books weddings.
Your Instagram and Facebook ads include
- Audience research for your area and venue type
- Campaign build in your own Meta Business account
- Photo and video ad creative from your real weddings
- Lead forms and landing pages for brochures and viewings
- Meta pixel and conversion tracking
- Retargeting audiences shared with your Google Ads
- Weekly optimisation and creative refresh
- Live reporting dashboard
From £500 a month, plus ad spend. See all our prices
Audiences we build for venues
Every account gets its own audiences, built around where your couples come from and how far they travel. These are typical.
- Recently engaged, within 40 miles
- Planning a wedding next year
- Visited your website, didn't enquire
- Lookalikes of your booked couples
- Engaged with your Instagram
- Open day and wedding fair reminders
- Midweek and winter offers
- Late availability dates
Working with a particular kind of venue?
Barn venues
Stand out in the most crowded search in weddings and sell your winter dates.
How we helpCountry houses and estates
Reach couples with the budget for exclusive use, and fill more than peak Saturdays.
How we helpHotels
Give your weddings their own front door online, separate from rooms and dining.
How we helpOutdoor and festival venues
Tipis, woodland and glamping: rank for the style and sell the season early.
How we helpOur work
Venues we've helped
Countryside barn venue
Barn Wedding Venue
A stunning countryside wedding venue that needed a results-driven website to showcase its offering and convert more wedding enquiries.
Rustic venue, Stratford-upon-Avon
The Meadow Barn
A rustic venue near Stratford-upon-Avon that wanted better online visibility and more wedding enquiries through SEO and digital marketing.
Hotel, golf course and restaurant
The Stratford Park
A hotel, golf course and restaurant that needed a performance-focused website to increase direct bookings and support targeted ad campaigns.
Kind words
Venues on working with us
Working with Pure Weddings has transformed our online visibility. Enquiries have more than doubled, and we've secured bookings from couples who found us on Google for the first time.
We were struggling to generate consistent leads before working with Pure Weddings. Now, we're getting qualified enquiries weekly and the support has been brilliant.
The team really understands the wedding industry. They knew exactly how to position us online and helped improve our website and SEO within weeks.
Questions
Instagram and Facebook ads for venues: questions
Something else on your mind? Call 0121 573 0233 or send us a message.
How much should a wedding venue spend on Instagram and Facebook ads?
Most venues start between £15 and £30 a day, paid to Meta directly, and we adjust it once we can see your cost per enquiry. Our management starts from £500 a month, or it's included in the £1,500 bundle with SEO and Google Ads.
Are Meta leads as good as Google leads?
They're earlier. A couple who enquires from a Google search is usually ready to book a viewing; a couple who downloads a brochure from Instagram is often still building a shortlist. That's why the follow-up matters so much, and why every Meta lead gets an instant reply and a viewing link through the Venue Portal.
Do we need Google Ads as well?
They do different jobs. Instagram and Facebook reach couples before they search; Google catches them when they do. Most venues run both, and the retargeting works across the two.
Who makes the ad creative?
We do, from photos and video of real weddings at your venue. If you have professional galleries from your couples' photographers, even better; if not, we'll shoot what we need on a visit.
Do you run TikTok ads too?
We can, for venues whose couples skew younger. Instagram and Facebook are where most UK wedding enquiries come from, so that's where we start.
Free venue audit
Find out what's holding your enquiries back
Send us your venue's website. We'll come back with a free audit: where you rank, what couples see, what nearby venues are doing better, and the three changes that would make the biggest difference.
- Where you rank against nearby venues
- What couples see on your website
- Three priority fixes, in plain English
Rather talk it through?
0121 573 0233 or book a call